Tag Archives: branding



"Hug Machine", via urbanvinyldaily.com Before interning at Capsule, “Experience Design” was only an abstract term of which I had a vague understanding. Since I’ve been here, it’s something I realize is inescapable, and it’s something that delves much deeper than a comm... read more  

Posted in Design, experience design, Featured, From The Interns, Health and Wellness, Innovation, Pop Culture, Something Cool, Technology, Trends, Uncategorized | Tagged , , , , , , , | Comments Off



There are hundreds of licorice varieties, and while I am no connoisseur, I do feel as though I've enjoyed my share. There are the chewy and sweet Licorice Scottie Dogs I pick up at Trader Joe's and the Salty Licorice Fish from Ikea ... odd, really, that I enjoy them. Then ther... read more  

Posted in Branding, Design, Food and Drink, identity, Lifestyle, Naming, Packaging, Sustainability | Tagged , , , , , | 1 Comment



Think + Link, Capsule’s monthly networking event, is returning in full force to discuss the hottest new trend in social media: Pinterest. If you have yet to experience the thrill of visual bookmarking or inspiration board creation, let us know and we’ll send you an invite. ... read more  

Posted in Think + Link | Tagged , , , , | 2 Comments



Richard Seymour at TED.com/UK takes us through what beauty feels like. What happens to us when we FEEL in contrast with when we think. As a designer, he gives us an emotionally engaging view of beauty. WARNING: if you are susceptible to crying at this very moment, you might fi... read more  

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In case you missed it, Capsule was asked to blog a conference called: Future Trends last week. We have four posts summarizing some of what we during the three days of high carb content. This is is one of those posts. Scott Trowbridge was the only speaker to swear on the stage.... read more  

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